Shift – Ceramics in Academies of Art and Design
Curator: Ravit Lazer and Shlomit Bauman Opening: Thursday, March 14, 2013, 19:00 Dining Experience: Culinary ceramic placebo / Studio Appetit Closing date: April 28, 2013 Participants: Advah Tal, Ayala Sol-Friedman, Elad Kashi, Efrat Keren, Barak Dali, Dvora Strauss, Chen Sviezki, Yulia Tsukerman, Yaara Landau-Katz, Michal Fargo, Max Cheprack, Sivan Hefetz, Eran Gal-Or, Rachel Bokxboim, Shay Pery Films: Ohad Chiya and Ophir Zandani, Ornit Zur-Arie, Gabriel Martin Rakower, Danielle Ozary, Lavi Bar Einav Tzadok Shift – Ceramics in Academies of Art and Design In recent years ceramic design has become a vibrant and interesting scene. Artists, makers and industrial designers develop small series of ceramic works that reference many fields of knowledge. On the one hand, ceramics has a long standing tradition; while on the other hand, it is innovative and continuously breaks boundaries. Furthermore, the ease with which one can create a high-quality ceramic object with relatively simple production methods, through direct contact and the ability to intervene and influence the production process, has made ceramic design a desirable field that enables many to express themselves by creating works that manifest a diverse range of ideas. The changes that occurred due to technological revolutions (namely the industrial and digitized revolutions) challenged the field of ceramics to redefine itself. This upheaval manifested in the closing of ceramics departments in various art academies around the world, or merging them into industrial design departments. Recently, a change in this trend has become apparent: Ceramic departments are flourishing alongside a growing awareness for preserving a body of knowledge. Combining the old tradition with new technological developments, has created a fascinating new field that bridges the gap between Low Tech and High Tech, theory and practice, and enables a methodical stretching of the boundaries of this fascinating practice. The exhibition "Shift" is based on the assumption that significant changes in curriculums at design and art academies signify a broad culture shift, and the expansion of ceramics programs in these academies, serves as an indication of the developing interest in the field. The ceramics workshops offered at art academies respond to a desire to create and express oneself in clay. The study of ceramics has also been widely incorporated into industrial design academies, where the field has become an important and effective tool by which they teach design methods (such as "Learning by Doing"), that enable the development and execution of an actual product. Student's graduation projects that were developed in various academic frameworks, now allow us to explore new approaches in the field of ceramics, as well as groundbreaking practices and new contemporary insights about the field. Therefore, the works in the exhibition "Shift" mark the recent turn in the field of ceramic design and point at which way the wind of change is blowing. Ceramic Culinary Placebo As part of the exhibition, Studio Appetit brings you a new dining experience. A placebo is a fake medicine designed to please the patient and to give him a false sense of healing. These treatments are usually administered in order to examine whether psychological will is enough to improve one's condition. This type of appeasement exists to some degree in the culinary and design worlds as well; notably, when we create a taste or a visual image as a means to provide the viewer with a sense of "delicious" or "beautiful." The project "Ceramic Culinary Placebo" is an experiment to be conducted on the exhibition's opening night that will offer a series of interpretations of the placebo effect. During the project - an edible performance - participants will be invited to examine whether a satisfying form is enough to characterize taste? Whether material and functional changes alter the nature of the object? And how does one translate the placebo effect, using ceramic and culinary design, into a healing experience.